Rahul commented on the post, How to apply the Jobs-to-be-Done framework for user needs analysis 3 months, 4 weeks ago
JTBD is powerful in that it focuses on the user (the essence of user-centered design) rather than the capability of the seller. The user doesn’t know what will solve their problem and neither does the team trying to find a solution. There is value in solving pain-points for users rather than showing off the latest shiny-app that you created using…[Read more]
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Rahul commented on the post, Using personas for user-centered product innovation 4 months, 2 weeks ago
This article comes at an interesting time, Vipin – especially when there is a new school of thought being floated in the UX community about the ineffectiveness of personas. The premise of that argument is that the ‘why’ behind creating a persona is not understood by stakeholders. It just becomes an exercise/compliance check to create a persona…[Read more]
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Rahul commented on the post, How to Use Quantitative Research for Product Innovation 4 months, 3 weeks ago
If you’re starting out to build your first survey – then my recommendation will be to test it with a few people to see the ‘quality’ of your questions. The responses to your survey questions will force you to rethink your questions to get the data you need. Qualtrics provides a tool that allows you to insert dummy data into your form which can…[Read more]
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Rahul commented on the post, 7 Cs method for analysis and synthesis of qualitative research data 6 months, 1 week ago
This is a challenging phase of product discovery. One thing I learnt from our discussion Vipin, was that you always need to keep the research goals at the forefront when mining the data for insights. We can’t be solving each and every user problem/pain-point. The empathy map was a useful tool to structure this analysis.
It’ll be interesting to…[Read more]
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Rahul commented on the post, Step by step method for conducting qualitative research 7 months ago
This is a good article, Vipin. On the surface, it feels like you have a script and you know what to ask. There is no real flow to a user interview in my opinion….You need to login in order to vote
Rahul commented on the post, 10 questions to perform quick industry research as a product innovator 7 months, 1 week ago
This is a great starting point, Vipin. It’s like the guardrails in an ice-rink which gives you support and guidance when you need it. The important aspect of doing industry research is not to treat these questions at only face value – it is imperative to understand the intent behind the question. So when you look for something like “A day in the…[Read more]
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Rahul commented on the post, Opportunity Hypothesis: First step towards creating successful products 7 months, 4 weeks ago
Agree with the first piece that being in product means identifying opportunities and creating value for your customers and for your business.
In principle, I like the idea of thinking of a PM as an Opportunity Innovation Manager. It is the responsibility of a PM to create an environment and manage people/expectations/resources to collectively…[Read more]
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Rahul changed their profile picture 7 months, 4 weeks ago
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Rahul replied to the topic New members intros and welcome in the forum Introductions 7 months, 4 weeks ago
Hello,
Glad to be on board. I’m a master’s student at Carnegie Mellon – majoring in Product and Service Innovation. Having worked as a project manager in IT services for 7 years, I’m working towards transitioning to product management.
I can’t think of a better way to learn than collaborating with like-minded people and working on a live…[Read more]
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Rahul became a registered member 7 months, 4 weeks ago
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